Indigo Invitational Rules

#1 Denim Must Be Raw

  • Keep your jeans dry. No soaking or washing prior to the start date
  • Sanforized or one-wash pairs are allowed
  • You can hem or taper your jeans before the start date

#2 Fades Must Be Natural

  • No sanding, pinching, or ironing creases in. Let the fades develop naturally
  • A bit of bleach in the wash is fine, but do not apply bleach directly to your denim
  • Ocean washes are fine, but sand scrubs are not
  • Starching is discouraged

#3 Support Each Other

  • We are a tight-knit, denim-loving community, be kind and courteous 
  • Do nothing that gives you an unfair edge over your competitors

If you have any questions that aren’t answered in the rule book, reach out to us here.